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EcoCash users can now transact in Ndebele and Shona
14/05/2015 00:00:00
by Own Correspondent
 
Taking customer preferences and choice into account ... Natalie Jabangwe-Morris
 
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Econet launches mobile phone grocery

USERS of EcoCash, the mobile money offering of Econet Wireless, are now able to transact in local languages after the company announced new enhancements to the platform.

The company said users will immediately be able to use Ndebele and Shona on the platform, while more local languages will be added onto the menu.

“EcoCash is not just about financial inclusion, it is also about inclusive growth which means taking customer’s preferences and choice into account on the innovative EcoCash journey,” said Natalie Jabangwe-Morris, Head of EcoCash Business.

Econet Services CEO Dr Jimmy Shindi added: “We seek to provide expansive customer inclusion by ensuring that every person in Zimbabwe, regardless of their location, rural or urban, is able to articulate and understand our products and services without any difficulty”. 

The development is part of “an aggressive drive towards financial inclusion and rapid innovation of more complex offerings, EcoCash is lowering barriers to access, greater customer awareness and understanding of the products and services.”

EcoCash received the Best Network led Mobile Money Service award at the Mobile Money Expo held in Lagos, Nigeria this past last week.

“The incremental innovation trend demonstrated on the EcoCash wallet provides the product differentiation that easily makes EcoCash the most trusted payment channel for Zimbabweans,” the company explained.



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