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Econet extends its EcoCash service to South Africa
18/09/2015 00:00:00
by Business Reporter

ECONET Wireless will, beginning October, launch the EcoCash Remittance South Africa, in a development that will see Zimbabweans in the neighbouring country being able to send money home.

"We are entering a very exciting count down to the commercial launch of EcoCash Remittance South Africa,” the mobile giant’s Chief Executive Officer Douglas Mboweni has said.

“In less than three weeks Zimbabweans right across South Africa will finally be able to send money home to loved ones securely, cheaply, and in a matter of seconds.

"This has taken a long time to put in place but we are almost there. It will be the biggest thing that has happened to EcoCash since it was first launched," Mboweni said.

The service will only be available to Zimbabweans who have an Econet Wireless South Africa SIM card, known as "Call Home" and which is powered by Cell C.

The company said almost a million Zimbabweans currently use its Call Home service which has been designed to satisfy the telecoms and mobile financial service needs of African immigrants in South Africa.

Econet and its partners have received all the necessary approvals from the South African authorities and are nearing completion of a “successful soft launch”.

Mboweni said the company has been working with its South African partners since the beginning of August on a two hundred customer “soft launch” of the new direct to EcoCash remittance service; training registration agents, enabling and verifying the interlinked systems and ensuring regulatory compliance of the end to end process.

“Econet has partnered its massively popular EcoCash service with a South African company called Flash Mobile Vending, a subsidiary of retail giant Pepkor, whose mobile vending solution is used by more than 60,000 informal sector small business shop owners throughout South Africa,” he said.

In the same way EcoCash has enabled agents in far flung corners of Zimbabwe, Flash shop owners are spread throughout South Africa; operating from locations convenient to the vast majority of the Zimbabwean Diaspora who are the source of vital remittances supporting loved ones in Zimbabwe.

“Flash’s vast footprint of shop owners, easily spotted by virtue of their distinctive “green cow” logo, will effectively act as EcoCash agents for remittance “cash-in” transactions,” Mboweni added. 


In addition, Flash plans to mobilize all PEP and PEP cell stores across South Africa to perform registrations and accept remittance “cash-in”. 

In essence, the partnership with Flash extends EcoCash Zimbabwe’s agent footprint from Beitbridge to Cape Town and all parts in between.

The CEO said EcoCash remittances have so many unique advantages to any other form of remittance.

“Money goes from shop to phone in a matter of seconds and one can send as little as R50. It will also be very cheap compared to other forms of remittance because Econet and Flash are volume players,” said Mboweni.

"Until now people have to wait until pay day to send money home, now they can send money any time and in very small amounts. This will boost the flow of money from remittances.”

Over the last 12 months, Econet has created partnerships with Money transfer agencies such as Money Gram, Western Union, World Remit, and Chitoro.

The roping in of international banks has made EcoCash the preferred way to send any amount of money to Zimbabwe.

International remittances are extremely important to the Zimbabwean economy as it helps to ease the liquidity problems gripping the country.

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