30 May 2017
   
Mzembi takes disquiet over roadblocks to Bob
Rhodesia was better, says senior war vet
CIO director, ZRP bosses in 20k loot row
Barbers live in fear of Mugabe’s ‘mechanic'
Nurses fail exams as tutors sing and pray
Female serial robbers, murderers in court
Victim catches rapist forcing self on sister
Bob death prophecy case at ConCourt
MORE NEWS
Govt must teach public to pay for water
Gweru struggles with sewage treatment
MORE BUSINESS
Harare international carnival returns
Tuku performs at Top firms awards Friday
MORE SHOWBIZ
PSL summons Bosso, orders end to violence
PSL: Ngezi tighten grip on top spot
MORE SPORTS
Robert Mugabe – A history of violence
How Zuma blew chance against rivals
MORE OPINION
 
UK: Legacy asylum cases; a state of limbo
Africa Day: Whither to dearest Africa
MORE COLUMNISTS
 
 
McDonalds plans Zim foray
22/08/2010 00:00:00
by Business Reporter
 
Confidence ... Bic Mac targets Zim
 
RELATED STORIES
France targets long term investments
Forget past, Moyo tells SA investors
COPAC deal allays investors worries
Investors maintain Zimbabwe doubts
Ncube shoots down Mnangagwa proposal
Mnangagwa threatens foreign firms
Group takes over Plastique Industries
LonZim posts US$8m loss
Botswana mulls US$76m credit line
Firm brushes aside Zim concerns
Masawara snaps up BP, Shell
Embrace equity law or stay out: Mugabe
Branson sets up Enterprise Zimbabwe
Zim seeks R3,25bn SA overdraft
Engen to expand Zim operations
Government invites new ZISCO bids
Masawara lists on London’s AIM
UK fund manager's £25m Zim gamble

THE World’s biggest fast-food chain, McDonalds, has reportedly targeted Zimbabwe as a new market for its outlets as the country continues to recover from the economic chaos experienced over the last decade.

McDonalds tried to get into the country in 1999 but was put off by the simmering political and economic instability.

Over the last several years some international companies pulled out of Zimbabwe, frustrated by the inclement operating environment which was characterised by hyperinflation and chronic foreign currency shortages.

The foreign currency crunch meant companies could not take out their profits.

However the establishment of a coalition government between President Robert Mugabe and his political rivals helped ease tensions while positive policy interventions such as ditching the Zimbabwe dollar have put the economy on a recovery path.

And, attracted by the turnaround, McDonalds is reportedly now ready to move into the country, according to a South African marketing website which quoted the company’s international franchising agency.

McDonalds did not deny the report.

Observers see the company’s plans to move into Zimbabwe as a sign of confidence in its economic prospects.

The African continent represents a new frontier for McDonalds which reportedly serves up to 47 million customers across the world but has faced criticism over the healthiness of its products.

The company presently operates in just a handful of African countries led by South Africa, where it has 132 restaurants.



Advertisement


 
Email this to a friend Printable Version Discuss This Story
Share this article:

Digg it

Del.icio.us

Reddit

Newsvine

Nowpublic

Stumbleupon

Face Book

Myspace

Fark
 
 
 
comments powered by Disqus
 
RSS NewsTicker